Websites

Role: Branding, art direction, content creation, and website design  

DesignToads wanted to present an easier way for new clients to get exactly where they needed to go. 

The original site was dated, too cluttered and not very intuitive; It needed an update.

I first focused on the brand, wanting an image that was recognizable and less illustrative. 

The design of the site needed to match this same feel.

Making use of whitespace, the brighter color palette helped emphasize the most important areas of the site. 

This made a better user experience for potential clients in viewing the work and contacting them.

Acheron Review

Role: Branding, art direction, content creation, and website design 

Acheron Review is a medical testing site that allows anesthesiologists to get certified online. 

Acheron wanted me to create a site that was easy to use, and one people felt comfortable using over other testing groups online.